Combat Sports
Partnering with the most successful marketing team in boxing history has been an immense pleasure and a career highlight. In my ten years leading the print side, we developed campaigns for the sport’s three biggest fights measured by PPV buys and revenue totaling 11,100,000 and $956 million, respectively.
I oversaw the Showtime Sports brand, led designers, and directed finishing. I directed some of our generation’s most extraordinary athletes on set, including Floyd Mayweather, Canelo Álvarez, and Deontay Wilder.
